It worked on Jake!

8 04 2009

From Jake Neilson:

I love simple advertising that stands out. Two colors and a simple message: “nej” or “ja” what would one rather have? A kitten sandwich or a Swedish Fish? This is one of six advertisements in Swedish Fish’s “A Friend You Can Eat” campaign. It is hilarious, to the point and so random that I will never look at a Swedish Fish again without thinking about… kittens on Wonderbread. When I first saw this ad I went out the next day and bought a packet of Swedish Fish… I guess the ad worked.





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